Tapdaq - Mediation and Cross Promotion Platform

Our Features

A single platform which has a holistic view of how your inventory is utilised, can make far smarter decisions than a group of individual services working in isolation.

Ad Mediation

Our unbiased ad mediation enables you to place complete trust in our machine learning algorithms, and will ensure you earn more revenue than ever before.

1

Tapdaq collects data on each available impression, including device type, location, the requested ad format, and the app category.

2

Using this data, alongside the latest revenue data from each ad network, we analyse which ad source will be the highest paying.

3

We apply machine learning to the data to build powerful predictive models, working out the best networks to use for every app, for every available impression.

Tapdaq - Mediation and Cross Promotion Platform for Mobile AppsTapdaq - Mediation and Cross Promotion Platform for Mobile AppsTapdaq - Mediation and Cross Promotion Platform for Mobile AppsTapdaq - Mediation and Cross Promotion Platform for Mobile Apps
Tapdaq - Mediation and Cross Promotion Platform for Mobile Apps

Server Side Placement Control

Use dashboard toggles to configure which placements show ads for each ad network.

Tapdaq - Mediation and Cross Promotion Platform for Mobile Apps

Set eCPM Floors

Take advantage of direct offers from ad networks, using our eCPM floors to manually assign networks a position in your ad waterfall.

Tapdaq - Mediation and Cross Promotion Platform for Mobile Apps
Tapdaq - Mediation and Cross Promotion Platform for Mobile Apps
Tapdaq - Mediation and Cross Promotion Platform for Mobile Apps
Tapdaq - Mediation and Cross Promotion Platform for Mobile Apps
Tapdaq - Mediation and Cross Promotion Platform for Mobile Apps
Tapdaq - Mediation and Cross Promotion Platform for Mobile Apps
Tapdaq - Mediation and Cross Promotion Platform for Mobile Apps
Tapdaq - Mediation and Cross Promotion Platform for Mobile Apps
with many more to launch soon …
Tapdaq - Mediation and Cross Promotion Platform for Mobile Apps

Unbiased Mediation

We do not have our own ad demand. As a result, only the networks you choose and trust are mediated.

Tapdaq - Mediation and Cross Promotion Platform for Mobile Apps

Ad Units

We mediate all leading ad formats, including static and video interstitials, rewarded video and banners.

Tapdaq - Mediation and Cross Promotion Platform for Mobile Apps

Rapid Ad Serving

Our lightweight SDK and innovative pre-caching results in the lowest possible ad latency.

Tapdaq - Mediation and Cross Promotion Platform for Mobile Apps

Automated eCPM Values

We connect directly to ad network reporting APIs to ensure non programmatic ad sources have the most recent data possible.

Promotions

Use Tapdaq to cross promote your own network of apps and drive reviews to your products.

Prioritise promotions using a combination of frequency capping and placement tags.

Promote your app in selected apps and placements, or across your entire portfolio, in seconds.

Control how many times a user is shown an ad with frequency capping.

Tapdaq - Mediation and Cross Promotion Platform for Mobile Apps
Tapdaq - Mediation and Cross Promotion Platform for Mobile Apps

Deep Link Support

Use deep links to ensure ads aren’t shown to users who already have an app installed.

Tapdaq - Mediation and Cross Promotion Platform for Mobile Apps

Webhooks

Analyse detailed data on your acquired users using your existing attribution tool.

Tapdaq - Mediation and Cross Promotion Platform for Mobile AppsTapdaq - Mediation and Cross Promotion Platform for Mobile AppsTapdaq - Mediation and Cross Promotion Platform for Mobile Apps

Tapdaq - Mediation and Cross Promotion Platform for Mobile Apps

Cross Promotion Units

Utilise full screen interstitials and customisable native ads in your promotions.

Tapdaq - Mediation and Cross Promotion Platform for Mobile Apps

Real Time Performance

We provide promotion data in real time, tracking every impression, click and install on a placement, ad format and country level.

Tapdaq - Mediation and Cross Promotion Platform for Mobile Apps

Setup URL Promotions & Drive Reviews To Your App

Tapdaq enables you to promote any URL of your choice, such as a business website or App Store review page.

Tapdaq - Mediation and Cross Promotion Platform for Mobile Apps

Powerful Dashboard Analytics

You can view all campaign data through the Tapdaq dashboard. Understand performance of individual promotions across different countries, ad units and placements.

Tapdaq - Mediation and Cross Promotion Platform for Mobile Apps

Our SDK

Our SDK is one of the most lightweight mediation SDKs available.

Use our demand source debugger to ensure your integration is watertight before launch.

Minimal latency, thanks to effective pre-caching.

Support for:

Tapdaq - Mediation and Cross Promotion Platform for Mobile Apps

Our Dashboard

Use placement tags to control your ad serving right from our dashboard. Turn on and off different promotions, demand sources and ad formats around your app without updating your SDK.

Unbeatable support from our talented team of developers.

Have a Question? Email us: support@tapdaq.com →